Director of Marketing

Nov 4, 2021

Pontiac, MI
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Our client, a Michigan based Cannabis operator is seeking a Director of Marketing to manage all functions of the Marketing department.

The Director of Marketing will be responsible for the online presence of the company, managing the company website, social media pages, and content creation.

JOB RESPONSIBILITIES:

  • Responsible for all aspects of the marketing department
  • Manage a third party content creation team
  • Responsible for company website, social media pages, and content creation
  • Oversee marketing campaigns and promotions
  • Translate the cannabis company’s marketing objectives into clear and creative strategies and ensure brand continuity across all marketing channels.
  • Lead and direct the creative graphic design in the production of all marketing collateral.
  • Increase revenue generation through use of proactive and innovative methods that will reach, engage, and retain customers.
  • Track and analyze social media growth and engagement using apps and social media analytical tools.
  • Facilitate business partnerships with creative affiliates as well as the press.
  • Ensure that the brand is strong and consistent in every marketing tactic, and that the company story is communicated with creativity and impact
  • Lead the creation/production of inspiring design, content and campaigns that builds the brand.
  • Facilitate business partnerships with creative affiliates as well as the press.

EDUCATION AND REQUIRED SKILLS:

  • Bachelor’s in Marketing, Communications, Advertising or related field preferred
  • Cannabis industry marketing experience preferred
  • Experience in the advertising, marketing, or design sectors
  • Experience managing Social Media and Content creation
  • Experience with SEO and website traffic analysis
  • Independent and ability to manage own day to day activities

 

COMPENSATION: $130k+ with benefits

If this sounds like the position you have been waiting for, please apply using the online application – all inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.

CannabizTeam is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. TEAM100

www.CannabizTeam.com

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