Download our FREE 2024 Cannabis Industry Salary Guide

April 19, 2024Social Media SpecialistSan Diego, CA

Home » Jobs » 1_Cannabis Experience » Social Media Specialist
Are you passionate about crafting compelling social media strategies that drive brand visibility and recognition? CannabizTeam is seeking a dynamic individual to take the reins of our our clients social media presence and elevate their brand to new heights. As a Social Media Specialist, you'll be responsible for developing and executing comprehensive brand strategies across various platforms, including Instagram, Twitter, LinkedIn, and more. From curating engaging content to fostering partnerships with influencers, you'll have the opportunity to shape their digital identity in an ever-evolving industry. If you're a creative thinker with superb communication skills and a knack for driving engagement, we want to hear from you. Join us in shaping the future of our brand and apply today with your resume and cover letter.

Duties and Responsibilities:

  • Develop and execute comprehensive social media brand strategies, campaigns, and plans to enhance brand/company visibility and recognition.
  • Manage day-to-day operations of social media campaigns, ensuring consistent brand messaging and engagement across platforms.
  • Cultivate and expand presence on various social networks including Twitter, LinkedIn, Pinterest, YouTube, Foursquare, Instagram, Google+, Facebook, and more.
  • Curate and maintain company blog content and editorial calendar in alignment with social media updates.
  • Monitor social media performance using analytical tools, employing optimization strategies to enhance traffic and engagement.
  • Evaluate campaign success metrics and devise strategies for continual improvement.
  • Strategize and execute paid social media advertising initiatives within allocated budgets.
  • Establish and foster new media partnerships to extend brand reach.
  • Foster engagement with social media influencers to amplify brand messaging.
  • Address customer inquiries and concerns effectively through social media channels.
  • Develop captivating written and visual content for the company blog and social media platforms.
  • Research emerging social media platforms, trends, and industry opportunities, providing insights to inform business strategies.
  • Communicate findings and recommendations from social media trends and research to business strategists.
  • Craft concise and compelling copy tailored to various platforms, websites, and social networks.

Requirements and Qualifications:

  • Superb verbal and written communication abilities.
  • Bachelor's degree in marketing, PR, or a related field.
  • Minimum of two years' experience in social media management.
  • Proficiency in social media management tools such as Hootsuite, Sprout Social, or HubSpot.
  • Familiarity with Adobe Photoshop, Illustrator, and Google Analytics.
  • Strong computer skills, including Microsoft Office Suite.
  • Knowledge of Search Engine Optimization (SEO) best practices.
  • Experience with web design, production, and creative design principles across multiple platforms.
  • Proven track record in identifying and targeting specific audience segments with tailored campaigns.
  • Excellent analytical skills and adept at managing multiple projects concurrently.
  • Demonstrated ability to manage time efficiently and meet deadlines consistently.

Payrate: $60K-$65K base Based on experience + Health, Dental, and 401k.

How to Apply:

If this sounds like the position you have been waiting for, please apply using the online application or the link below – all inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.
CannabizTeam is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. TEAM100
www.CannabizTeam.com 

Apply for this job

More Cannabis Industry Jobs

2022 Tri-State Cannabis Salary Guide

Salary guide download for the Tri-State cannabis market

Name(Required)
This field is for validation purposes and should be left unchanged.

2024 Cannabis Industry Salary Guide

Name(Required)
This field is for validation purposes and should be left unchanged.
Skip to content