ElaineOptimizes profitability as a VP of Marketing in cannabis

Increasing revenue, Elevating the brand experience, Optimizing profitability

Elaine is an innovative, influential leader with extensive experience optimizing profitability, team performance, and all aspects of the customer life cycle in fast-paced, competitive environments.
- She is also fluent in Spanish.
Elaine is an analytical strategist who translates ideas into action plans and forward-thinking projects for improvement, driving revenue, and supporting long-term organizational success.
- She is a dedicated executive with excellent people management and operational leadership skills who built a dynamic career in marketing.
Elaine is a proven self-starter, passionate about green initiatives, and works persistently to reduce costs, increase revenue, and elevate the brand experience.
Elaine’s expertise includes sales and revenue growth, strategic planning and direction, operational excellence, business development, consumer engagement, branding, project management, data analysis and reporting, and team development.
She’s also an expert in B2B and B2C sales strategies, cross-functional leadership, process improvement plans, visual merchandising, public relations, and media strategy.

2022 Tri-State Cannabis Salary Guide