LiyahLiyah is a seasoned B2B sales and marketing leader with 15+ years of experience driving growth in the pharmaceutical and nutraceutical industries.

Strategic Brand Positioning, Technical Sales & Client Engagement,

Liyah is an accomplished B2B sales and marketing leader with over 15 years of experience in the pharmaceutical and nutraceutical industries, specializing in specialty ingredients, functional actives, and clinical wellness products.
- She brings a unique blend of commercial acumen, technical fluency, and brand-building expertise to high-growth B2B markets.
Most recently, Liyah led brand strategy and market positioning for a CBD wellness client, translating complex product science and lab data into compelling B2B messaging and clinician-facing campaigns.
- She developed impactful content, drove clinician engagement, and built affiliate infrastructure to support long-term commercialization, demonstrating her ability to turn ingredient-level innovation into differentiated brand stories that drive growth.
Previously, Liyah managed a $3M portfolio of APIs, excipients, and food-grade ingredients across pharmaceutical, dietary supplement, and functional food sectors.
- Her consultative approach and cross-functional collaboration secured strategic partnerships with major accounts, consistently exceeding quotas and earning multiple national sales awards.
Liyah is passionate about scientific integrity, ingredient innovation, and delivering evidence-based health solutions.

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