Strategy and brand development, community engagement, marketing top global cannabis brands
Expertise Summary
Sadie is an influential creative and marketing director, award-winning designer, and brand strategist with 8+ years of experience developing, launching, and marketing top global cannabis brands in consumer, experiential, and social media spaces.
For an early-stage cannabis consultancy group, Sadie led a full re-positioning and design rebrand, prioritizing early investor and client relations.
She was also responsible for strategy and brand development, as well as business development with stakeholders across production facilities, potential investors, and international team executives.
Sadie led the strategy from concept to execution of what is now one of the leading luxury CBD brands–it was featured in premier magazines and their products are sold in high-end spaces.
Her holistic approach to creative brand strategy and data-informed marketing focuses on bold concepts, precision messaging, and community engagement to ensure a top-tier brand experience that delivers tangible results.
Sadie studied at Central Saint Martins College of Art & Design in London.
Sadie’s work is refined, playful, and elevated, leading global teams of creatives to produce industry-defining work.
She is open to relocation for the right opportunity.