Cannabis brands and project management methodologies
Wendy25 years in developing various booming brands, including cannabis
Developing brands, Delivering highest project budget, Overseeing a global digital transformation
Wendy is a growth-oriented marketing executive with 25+ years of success in multiple industries ranging from tech to cannabis.
Wendy served as a founding member of a prominent cannabis company, developing the brand to 47+ global stores at present with explosive growth in revenue, enabling them to be one of the biggest and most recognizable cannabis brands in the world.
Wendy managed 7 global teams, 60 partners, and 10 vendors.
Her largest budget was $7M and she had the largest team of 43 individuals with 9 directs.
She delivered the highest project budget of $2.1M and generated the highest budget of $650M with expertise in different project management methodologies, including the Agile methodology.
Wendy also oversaw global digital transformation and a Go-To-Market (GTM) project at a cybersecurity company, administering Year-over-Year (YoY) lead growth of 118% and 173% in bookings.