Focusing on strategic acquisitions, Bundling products, Overseeing different departments
Dayton was President of a cannabis organization, focusing on strategic acquisitions within the cannabis industry and operations, overseeing 2 retail locations, 3 distribution hubs, delivery, cultivation, and manufacturing.
Dayton assisted in the acquisition of a smoking accessories company and learned the art of the “bundle,” beating vendor sales on Amazon by bundling products.
Dayton raised $1M for another cannabis company thanks to relationships he had in the industry pre-revenue, which allowed him to perfect a fluffy dry powdered THC that is also shelf-stable, as well as oral sprays and compressed tablets.
He engaged various tier 1 brands, and his team created a first-class web interface, product brochures, renderings, and sales and marketing collateral.
The company merged with a multi-state co-packer and was eventually purchased for $160M.
Dayton earned a bachelor’s degree in electrical engineering and a master’s degree in nuclear engineering.
He also has an MBA from the University of Southern California’s Marshall School of Business.