PaulieA unique cannabis marketing talent with a high brand building IQ
Relevant Skills
Helping brands build a community of influencers, Building key brands, Fostering partnerships with brands
Expertise Summary
Paulie is a passionate Brand Leader with 10+ years of experience in marketing, media, PR, social, content, influencers, and partnerships for cannabis, tech, and apparel brands.
He has found a sweet spot in helping brands build a community of influence around their core to reach new consumer targets, increase brand affinity, and turn existing consumers into advocates.
His experience includes scaling into multi-state and international markets.
Paulie has a track record of building key brand, content, and consumer partnerships via transparent and passionate communication, and embodying the spirit of the brand in every interaction.
He has fostered partnerships with premier and household name brands.
He also fostered partnerships with countless athletes, musicians, photographers, filmmakers, and celebrity influencers.
Paulie has extensive knowledge of the cannabis industry, products, and community and a passion for the plant.
He has hundreds upon hundreds of connections within the industry both nationally and from building 100+ relationships with brands, retailers, cultivators, and industry staff while consulting over the last 2 months.
Paulie’s leadership style is that of a player-coach.