Designing, sourcing, and managing new packaging for vape cartridges, Establishing marketing and merchandising campaign , Building out hemp processing lab
Sammy is a dual-degree graduate and a proven Cannabis Operations Leader, specializing in extraction and manufacturing.
During his 5 years in the cannabis/hemp industry, he was an essential member of several cannabis companies.
Most recently, he was a Director of Operations that led a cannabis company to be a premier contender in the market.
Sammy ushered in the live resin movement to a medical cannabis market, introducing 3 new SKUs to the market.
He received multiple awards and featured articles for live resin vapes and live concentrates.
Sammy was able to increase dispensary outlets from 76 to 100 and average order size by 43%, surpassing revenue goals.
Monthly revenue also increased from $220K to $680K.
He finished 2021 with $8M+ on a $3M operating budget, running on 167% capacity utilization.
Sammy controlled a supply chain and formed strategic relationships to slash biomass sourcing costs by 45%, improving overall site EBITDA by over 15%.
He designed, sourced, and managed new packaging for vape cartridges, RSO, and live concentrates that were later adopted nationwide by the cannabis company due to fewer touchpoints and 32%+ savings on unit price.
Also, he remedied an underperforming site with 50+ non-conformances to just 3 in 3 months.
He expanded operations into adjacent suites, personally picked and developed an entirely green team (increased from 10 to 25), and all mid-to senior-level staff reporting to him were organic internal promotions.
Sammy championed and directed community outreach initiatives positively impacting hundreds.
He partnered with corporate brand teams to establish a cannabis company’s marketing and merchandising campaigns to increase brand recognition.
During his time with a pharmaceutical company, Sammy successfully built out a hemp processing lab in less than 9 months–in time for farmers’ hemp harvests.
He was also a key member of extraction and manufacturing operations with another cannabis organization, with a successful launch of medicinals that won several awards.