Hallee A Business & Marketing Manager with over a decade of experience
Directing cross-functional teams, executing social media strategies, building a brand from the ground up
Hallee is a results-oriented Business Development and Marketing Manager with a proven track record of driving innovation and market success across diverse industries.
With a bachelor’s in industrial design from Universidad De Los Andes, Hallee brings a unique blend of creativity and strategic thinking to her roles.
Bilingual in English and Spanish, she is a dynamic professional with a strategic mindset, a passion for innovation, and a proven ability to drive success in product marketing and business ownership.
In her most recent position as a Product Marketing Manager, Hallee identified and capitalized on a white space opportunity in the Mexican market by introducing an innovative vitamin delivery method.
Managing a multifaceted team, she played a pivotal role in the efficient approval process and timeline management for project launches, emphasizing meticulous attention to flavor, quality, and raw materials.
Hallee also directed cross-functional teams, led groundbreaking initiatives in dietary supplements, and successfully introduced innovative concepts for a CBD company.
She achieved significant brand acceptance, driving high rates of repurchase, and facilitated partnerships with medical professionals for natural alternative CBD solutions.
In her role as a Marketing Specialist at a life insurance company, Hallee developed and executed social media strategies, conducted performance analysis, and managed projects related to social media and print production.
She demonstrated strong project management skills and ensured culturally resonant messages for the Hispanic market.
Hallee is no stranger to building a brand from the ground up.
Not only has she achieved great results for other companies, but she created a dessert company.
She successfully led communications strategies, brand positioning, and sales generation through various markets and events.
Her proactive approach to relationship-building and strategic networking contributed to the brand’s success.